Emotion by DesignA revelatory guide to creativity in business from Nike's pioneering Chief Marketing Officer. 'The marketing genius behind Nike . . . Greg Hoffman has inspired me tremendously' Steven Bartlett, author of Happy Sexy Millionaire How did Nike go from being a small sneaker brand to the world's most revered company? Why do its campaigns from 'Just do it' to the famous Nike swooshcapture the imaginations of millions worldwide? And what can any founder or
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